GOLDEN GRAPHICS
Branding
Turning ideas into golden masterpieces.
Golden Graphics is an inspiring business that aims to make people smile through bright colors, a cartoony style, and light-hearted humor. This brand experiments with various art mediums from digital illustrations to film production.
This project includes logo variations, mock-ups, a brand style guide, and more.
Royal Violet
Pure Black
Electric Pink
Frost White
Hex: #4C24C3
RGB: 76 36 195
CMYK: 80 86 0 0
Hex: #000000
RGB: 0 0 0
CMYK: 0 0 0 0
Hex: #F151CD
RGB: 241 81 805
CMYK: 11 81 0 0
Hex: #F1F6F6
RGB: 7241 246 246
CMYK: 5 1 2 0
Primary Golden Graphics Logo
Secondary Golden Graphics Logo
"Lemon Days"
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0
Regular
"Walkway"
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
1 2 3 4 5 6 7 8 9 0
Semi-Bold
The Challenge:
Golden Graphics required a robust brand identity that embodies the diverse array of art and projects created by the founder. Alongside maintaining visual consistency and recognition, they sought a logo that harmonizes with their whimsical art style and reflects the company's core values of lightheartedness, fun, and spreading positivity.
The Solution:
To address this challenge, I conceptualized a dynamic visual identity that harmonizes playful elements with professional aesthetics. Drawing inspiration from pop art and retro influences, I curated a palette of vibrant colors and incorporated dynamic typography. This fusion resulted in a cohesive brand image that embodies the spirit of Golden Graphics.
The Results:
The outcome was a captivating brand identity that resonated deeply with Golden Graphics' diverse audience. The new branding not only reflected the brand's personality but also effectively communicated its values and creativity. As a result, Golden Graphics experienced increased engagement, attracting new clients and solidifying its position as a leader in the design industry.
View the Complete Style Guide Below!
